Description

This collection brings together a truly staggering number of public information films, propaganda shorts and adverts from WWII! There are six different films on wartime cookery, six on finances, nine on ‘Make Do and Mend’, five on physical fitness (including ‘4 and 20 Fit Girls’) and three covering the ‘Dig For Victory’ campaign.

Full description from the producer:

Continuing the BFI’s work of unlocking film heritage in Britain, this fascinating DVD collection brings together a selection of public information films, propaganda shorts and adverts from the BFI National Archive. The films offer advice and tips on how to support the war effort from home. Originally shown in cinemas to British audiences during the Second World War, these films served to boost morale, covering topics which include rationing, staying healthy, how to grow vegetables, cooking tips and salvaging and recycling. These films were crucial to the British war effort and the campaign messaging has been much reproduced in modern advertising to this day.

Additional information